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Legal

Privacy policy

Last updated: 23 October 2026

We built Etheria to collect as little about you as possible. Here's exactly what we do collect, and why.

The short version

Who we are

Etheria (etheria.games) is run by NOJU. For data protection law, NOJU is the controller: the one who decides how your information is used.

Legal entity: [[LEGAL ENTITY NAME]]
Registered address: [[REGISTERED ADDRESS]]
Privacy contact: [[PRIVACY EMAIL]] (suggested: privacy@etheria.games)

Full company details are on our contact and imprint page.

What stays on your device

Today there are no Etheria accounts. Your game progress, settings, XP, streaks and Shards are saved in your browser's local storage (localStorage and sessionStorage) on your own device. This data is not sent to us.

That storage is strictly necessary for the games to work: without it, the game would forget your city or your settings every time you left. You can wipe it whenever you like by clearing site data for etheria.games in your browser. The full list of what we store is on our cookies and storage page.

Email sign-up

Signing up for emails is optional. If you do, we collect:

We use this only to tell you when a new game or district opens. Every email has an unsubscribe link. We don't sell your address or use it for anything else.

Legal basis: your consent. You can withdraw it at any time by unsubscribing or writing to [[PRIVACY EMAIL]].

Age: to sign up you must confirm that you're 16 or older, or that a parent or guardian has said yes. Some countries set a lower age for this, for example 13 in the UK and 14 in Bulgaria; where that applies, the lower age is enough.

Our emails are sent through [[EMAIL PROVIDER]], which handles your address only on our instructions, as our processor.

Analytics

To understand which games people enjoy and where things break, we run our own privacy-friendly analytics. It records:

It sets no cookies and no device identifiers, does no fingerprinting, and stores no IP addresses. The data is counted in aggregate, so we see totals, such as how many people played Turbo Rally on Tuesday, not what any one person did.

Legal basis: our legitimate interest in keeping the site working and improving it, in a way that has very little impact on you.

If we ever add a third-party analytics provider ([[ANALYTICS PROVIDER]]), we'll update this policy first and ask for your consent where the law requires it.

Advertising

Etheria shows no ads at launch. If we introduce ads later, we'll ask for your consent first where the law requires it, and we'll update this policy before they appear.

Services that load our pages

When you open a page, your browser connects to a few services that help deliver it. Like any website, they receive basic technical data such as your IP address and browser type (user agent), because that's how the internet works.

Legal basis: our legitimate interest in delivering the site to you securely and quickly.

Some of these providers may handle data in other countries. Where that happens, we rely on the safeguards data protection law requires for such transfers.

How long we keep things

Your rights

Wherever you live, you can write to [[PRIVACY EMAIL]] and we'll help. Depending on the law that covers you, your rights include:

EU and UK. These rights come from the GDPR and the UK GDPR. You can complain to the supervisory authority where you live or work, for example the Information Commissioner's Office in the UK, or your national authority in the EU.

Malaysia. The Personal Data Protection Act 2010 (PDPA) gives you the right to access and correct your personal data and to withdraw consent. You can also contact the Personal Data Protection Commissioner.

Indonesia. The Personal Data Protection Law (UU No. 27 Tahun 2022) gives you rights including access, correction, deletion and withdrawal of consent.

Since your game progress never reaches us, the quickest way to delete it is to clear site data in your browser. We'll answer other requests as soon as we can and within the time the law allows.

Children

Etheria is for teens and adults, and some games are rated for all ages. We don't knowingly collect personal data from children without a parent's or guardian's permission where the law requires it. If you think a child has signed up for emails without permission, see our page for parents and we'll delete the address.

Coming later: accounts

We plan to add accounts with Google, Apple or email sign-in so you can keep progress across devices. They aren't live yet. Before they launch, we'll update this policy to explain what changes.

Changes to this policy

If we change this policy, we'll update the date at the top. If a change matters, for example new data or a new use, we'll say so clearly on the site, and we'll ask for consent again where the law requires it.